1. Information We Collect

1.1 Information You Provide
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‍We collect information you provide directly, including:

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• Name, email address, username, and profile information
• Account credentials
• Creator profile details and content uploads
• Communications with other users or creators (including posts, comments, and direct messages)
• Customer support requests and correspondence

1.2 Payment & Transaction Information

‍Payments are processed by third-party payment processors, including Stripe, Apple, and Google.

We receive limited transaction data such as:

• Purchase amounts
• Subscription status
• Payment method type
• Refund and chargeback information

We do not store full credit card numbers.

1.3 Information Collected Automatically
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When you use the Platform, we automatically collect:

• Device and browser information
• IP address
• App usage and interaction data
• Log files and diagnostic data

1.4 Cookies, Ads & Analytics

‍We use cookies, pixels, and similar technologies to:

• Operate and secure the Platform
• Understand usage and performance
• Measure and improve advertising effectiveness

We may work with analytics and advertising partners (such as Google, Meta, or similar providers). These partners may collect information through cookies or pixels subject to their own privacy policies.

2. How We Use Information

We use information to:

• Provide, operate, and maintain the Platform
• Process payments and subscriptions
• Enable creator-user interactions and communities
• Personalize content and user experience
• Run analytics, advertising, and marketing campaigns
• Communicate with you about the Platform
• Detect, prevent, and address fraud or abuse
• Comply with legal obligations

2A. Use of Email Address.
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Playbook uses the email address associated with your account for the following purposes, as further described in this Privacy Policy:

(a) Transactional and Operational Communications. We will use your email address to send communications necessary for the operation of your account and the Platform, including account creation and verification, subscription and purchase confirmations, billing and payment notifications, password resets, and notices of material changes to our Terms of Service or this Privacy Policy. These communications are necessary to perform our contract with you and do not require your separate marketing consent.

(b) Marketing Communications — Opt-In Required. We will use your email address to send marketing, promotional, or commercial communications—including newsletters, product announcements, offers, or similar content—only where you have affirmatively opted in to receive such communications. Consent to marketing communications is entirely voluntary and is not a condition of creating an account, accessing the Platform, or purchasing any content. You may provide or withdraw consent at any time as described in Section 7A below. Withdrawal of consent will not affect the lawfulness of any processing carried out prior to withdrawal.

(c) Support and Troubleshooting. We may use your email address to contact you in connection with customer support requests, technical issues, or account-related inquiries. Consistent with our commitment to minimizing unnecessary contact, we will first attempt to resolve support matters through in-app messaging, our help center, or other available in-platform channels. We will use your email address for support-related outreach only where no other reasonable communication channel is available or where email is necessary to resolve a material technical issue affecting your account or your access to the Platform. Such use does not constitute marketing communication and is not subject to your marketing consent status.

3. How We Share Information

We may share information with:

• Payment processors (e.g., Stripe, Apple, Google)
• Service providers that support hosting, analytics, customer support, messaging, or infrastructure
• Advertising and analytics partners
• Creators, who may receive limited information about their subscribers or purchasers, which may include User email addresses where made available through Platform tools. Wherever a User’s email address is displayed to a Creator, it will be accompanied by a clear indicator of that User’s marketing consent status, reflecting whether the User has opted in or opted out of marketing communications. Creators are contractually obligated under the Creator Agreement to honor each User’s marketing consent status and are prohibited from using User email addresses for any marketing or promotional purpose absent affirmative opt-in consent. Creators may not transfer or disclose User email addresses to third parties. Playbook does not sell User email addresses.
• Legal or regulatory authorities, if required by law

We do not sell personal information.

4. Creator & Community Data

Creators may access limited information about users who interact with or purchase their content, such as usernames or subscription status.

Public or community features (posts, comments, profiles) may be visible to other users depending on your settings.

5. HealthKit Data

If you choose to connect Apple HealthKit:

• HealthKit data is used solely to support workout and training functionality
• HealthKit data is never used for advertising or marketing
• HealthKit data is not sold or shared with third parties, except as required by law

You may revoke HealthKit access at any time through your device settings.

6. Data Retention

We retain personal information as long as necessary to:

• Provide the Platform
• Comply with legal obligations
• Resolve disputes
• Enforce agreements

When accounts are deleted, information is removed or anonymized unless retention is required by law or legitimate business needs.

7. Your Rights & Choices

Depending on your location, you may have rights to:

• Access the personal information we hold about you
• Correct or update your information
• Request deletion of your data
• Opt out of marketing communications

You can manage account settings in the app or contact us at support@playbookapp.io.

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7A. Marketing Communications and Consent.

‍Playbook will send you marketing, promotional, or commercial email communications only where you have affirmatively opted in to receive them. You may opt in during account registration or at any time thereafter through your account settings. Opting in is never a condition of using the Platform.

You may withdraw your marketing consent at any time by: (i) updating your communication preferences in your account settings; (ii) clicking the “unsubscribe” link or following the opt-out instructions included in any marketing email sent by Playbook; or (iii) submitting a request to support@playbookapp.io. Playbook will process opt-out requests promptly and in no event later than ten (10) business days of receipt.

‍Please note that your marketing consent status is visible to Creators whose content you subscribe to or purchase through the Platform. This disclosure is made for the purpose of enabling Creators to determine whether they are permitted to contact you for marketing purposes using the email address associated with your account. Creators who access your email address are bound by the Creator Agreement, which prohibits them from sending you marketing communications without your opt-in consent. If you believe that a Creator has used your email address for unsolicited marketing communications in violation of this policy, please contact Playbook at support@playbookapp.io.

8. International Users

Playbook is based in the United States and operates globally. Your information may be transferred to and processed in the United States or other jurisdictions where our service providers operate.

By using the Platform, you consent to these transfers.

9. Children’s Privacy

Playbook does not knowingly collect personal information from children under the age of 13. If we learn that we have collected such information, we will delete it.

10. Security

We use reasonable administrative, technical, and organizational measures to protect personal information. However, no system is completely secure, and we cannot guarantee absolute security.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If changes are material, we will provide notice through the Platform or by other means.

Continued use of the Platform after changes become effective constitutes acceptance of the updated Privacy Policy.

12. Contact Us

If you have questions or requests regarding this Privacy Policy, please contact: support@playbookapp.io